Technical Papers
Title: Understanding Conjoint Analysis in 15 Minutes Description: This article is for those wanting a quick and understandable introduction to conjoint analysis. The basics of conjoint measurement are demonstrated using an example about optimizing golf balls in terms of price, durability, and performance.Download: |
Applied methodologies Technical papers |
#03
Research Manager, Pharmaceutical Company
#03 "I greatly appreciate SKIM's flexibility and attentiveness to our needs"
|

