Join our marketing webinars in 2012
Learn all about communication, social media research and inertia
In January and February 2012 we presented 3 well-received SKIMspiration workshops in a series of free webinars. Want to know more about market research encompassing product inertia, social media research and winning communication strategies? Review our webinars!
Your chocolate. Your fans. Your strategy. Social media research made actionable.
Social media research sets on the belief that in order to understand consumers, we must listen, not ask. While distinct from classical survey based market research, social media research allows us to understand and analyze what the market openly says on the internet space.
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Thursday February 16, 2012 |
Did you miss the webinar or would you like to review the presentation? Browse through the slides on this page! |
Winning communication strategy for health foods and clinical nutrition
What distinguishes a winning communication strategy from a losing one? More than 100 studies across different industries have taught us the 6 golden rules of winning communication; we gladly pass our knowledge on to you in this webinar!
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Thursday January 19, 2012 |
How to overcome inertia
A good idea may move and inspire people, but it takes more to make them act. Moving to a new situation requires the new situation to be better than the old one, but also that consumers' concerns are addressed. That's because moving to the new situation requires action, and it is far easier to do nothing than to take the risk. How to overcome this inertia?
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Thursday January 26, 2012 |
Want to know more? Don't hesitate to give us a call or drop an email!
