Europe

Sander Noorman
Director
Telecom, Finance & Durables
Based in the Rotterdam office
+31 10 282 3547
Americas

Juan Andrés Tello
Director Americas
Based in the New York office
+1 201 963 8430
Products and service bundling
As the telecom market converges and competition increases, you can be sure that someone is tapping into your customer base with the same vigor that you're tapping into theirs. So what can you do to stay ahead?
SKIM has the tools and knowledge to help you answer all the key questions. Consider whether to expand into adjacent categories. Identify which products and services to bundle with your current offering. Explore bundling scenarios and price strategies in a virtual market environment. Nail down the optimal, discounted bundle price.
Explore the potential of various bundling scenarios and price strategies in a virtual market environment. Identify cross-selling opportunities. Study the effects on the your current customer base and on your potential to recruit new users. Figure out how to price your new bundle.
Want to know more? Don't hesitate to give us a call or drop an email!
Our telecom expertise areas
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Products and service bundling
As the telecom market converges and competition increases, you can be sure that someone is tapping into your customer base.
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Technological change
Determine how quickly new technologies will be adopted, and identify the benefits that will drive their acceptance.
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Business-to-business
Business-to-business marketing is more complex than consumer marketing, and the traditional way.

