Director Research Services & Software
Based in the Rotterdam office
+31 10 282 3500
10th SKIM/Sawtooth event in Vienna was a great success!
On October 25-28, 2011 we successfully hosted the 10th SKIM/Sawtooth event for market researchers and methodologists. Menu-Based Choice was featured as the latest Choice-based Conjoint development.
All about quantitative market research methods - and more
The SKIM/Sawtooth Event isn't your regular quantitative research gathering. It stands out from the crowd by combining an open environment for knowledge- and experience sharing with social activities, all within the comfort of a great location. At this event, marketing researchers, consultants, academics, developers and methodologists meet to present and discuss their ideas and to reveal new research solutions. You will learn about the advances in the market research tools, applications, techniques and methodologies.
Four days of lectures, workshops and paper presentations
The event consists of four days of lectures, workshops and paper presentations. It is customary that Choice-Based Conjoint receive a lot of attention; surely though, the event indulges the variety seekers as well. Prominently, Menu-Based Choice will be featured as the latest development. The sessions are targeted at industry professionals and research users alike, irrespective of whether you are a current Sawtooth Software user.
The conference and training sessions are co-hosted by Sawtooth Software.
For attendees: training downloads are available in the download section.
Want to know more? Don't hesitate to give us a call or drop an email!
Event 2011 details:
- Main event page
- Training program
- Training descriptions
- Conference program
- Speaker biographies
- Download section
Menu-Based Choice modeling case studies
To provide you with ideas on how MBC could be relevant to your company, we have developed a series of MBC case studies.